Brief description

MIDI EQUIPMENT S.p.A is the Italian official distributor of Takeuchi. Since April 2019, MIDI EQUIPMENT has entrusted the management of its online presence to Trust-IT through the development of a dedicated website and a monthly digital communication strategy to increase its users’ community engagement.

Apr 2019 to Dec 2021 Ongoing
Communication, Dissemination & Exploitation
Custom Software
Digital Marketing & Communication
Graphics & Promotion
Web-based Solutions
logo Takeuchi

Our role

Today Trust-IT is managing the Italian Takeuchi website, which is the single point of access to all services provided by the Takeuchi network. 

The work on the website is supported by a digital communication strategy to retain the community, through online services on different channels for Takeuchi vehicle owners, enthusiasts and potential new buyers. Trust-IT is managing the creation and development of thematic campaigns and daily activities aimed at increasing the number of visitors to the websites, like:

  • Evolution of the visual layout, information architecture and content.
  • Implementation of Dealer maps for the network of Takeuchi Dealers in Italy.
  • SEO Optimisation.
  • Creation of graphical banners/images for digital use.
  • Launch and optimisation of Google Ads Pay-Per-Click campaigns.


The Takeuchi project has achieved the following results:

  • +136% new visitors to the website
  • +112% visits to the website
  • +62% of accounts reached on Instagram
  • +19% of followers to the Facebook page

Are you looking for a partner that can build your new website or revamp your existing one?
A partner that can help you define and execute your online strategy and satisfy your communication needs?

Let's have a chat!